What is a Dedicated IP Address?

A dedicated IP address is a unique numeric identifier on the net that is allotted to a device or a site. Shared website hosting servers usually have a number of websites under a single IP, while dedicated ones have their own IPs which are not shared with anyone else. Even if you use a standard shared account, however, you will be able to purchase a dedicated IP address that will be used only by your websites – one or a few. Because this can add up to the speed of a site, it is more likely that the site will get superior search engine result rankings. Of course, that isn’t the only factor, but it is likely to help you have more website visitors and potential clients. The dedicated IP is also needed when you wish to encrypt the info exchanged between a website and its visitors using an SSL certificate.